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Yannick Diouf's

Doundale!

A Guide For Black Immigrants Navigating Money & The System in the United States.

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Understanding the basics of personal finance is crucial for anyone living in the United States, but especially for Black immigrants who tend to be more financially vulnerable. "Doundale" is a word derived from Wolof which means to live and thrive. The book outlines how to set up a holistic financial management plan within the socio-economic context experienced by Black immigrants so they not only survive, but thrive by understanding the rules to the game.

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My Purpose Behind Writing "doundale!"

A big part of me writing this book is rooted in a desire to share the relief that having a financial management system has brought me great success. Stress can and does manifest into physical symptoms that cause illness and suffering. Having a plan has drastically reduced my anxiety around money, and I believe it can do the same for you. Granted, this is only a part of the equation to being less stressed (along with exercise, eating well, etc.), it is nonetheless, a huge part of it.

Book Reviews

Yves Gomez - Maryland, USA

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"Mr Yannick Diouf’s book, Doundale!, is a gem of financial wisdom. As a Black, working class immigrant, Yannick writes the book for other Black immigrants who are trying to figure out the financial ladder here in the USA. The book is intended for other Black migrants, because that is the group Yannick can speak most directly too, but the wisdom is applicable for anyone from any immigration or racial background

 

As a south Asian migrant myself navigating familial commitments while trying to support my own financial aspirations, I found Yannick’s book extremely helpful. I often find myself reciting his teachings when I am trying to practice better habits around saving money and protecting myself from over extending myself in how much I give to others.

 

I find the book especially refreshing because of Mr. Diouf’s candid tone. Yannick does not promise this book as a gateway to riches, nor does he frame it as a solution to structural inequalities that exist for so many communities of color. Rather, he acknowledges the former and in that very context, provides straightforward tips and wisdom of how we can get one step closer from surviving to thriving. Whether you are  on the come up, here or have already made it, Doundale! is a great short read to get your financial knowledge sharp."

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Chapter Samples From The Book

Getting Out of Debt

Regardless of your debt burden, you can get out of it…ASK ME HOW and I will demonstrate to you simple techniques . Having lingering debt sucks your liquidity each month and hinders you from creating margin, saving money and in some ways can even stop you from leaving a bad job. This chapter discusses different strategies in managing your debt and how to realistically get out of it.

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Investing

The value of investing is that you have your money working for you. But not everyone should dive into investing because there is risk involved and things to do before investing. Consider having an emergency fund before investing because if anything happens, you may need quick cash and won’t be able to wait to liquidate stock, gold jewelry or even an investment property. Also, consider things like funding for your retirement and other goals. Investing is not for everyone and you should evaluate the value proposition on an individual basis. But for most people with an effective financial plan, investments are a great way to diversify your assets and let your money grow.

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Setting Boundaries

We have red lights for a reason, we have driving lanes for a reason, we even have doors that open and close. They all serve as visual cues for when to stop and when to go. The end and the beginning. Where it is okay and not okay to step on to. The difference between those boundaries and human boundaries is a question of visibility. Boundaries are part of a strong foundation in any relationship and you cannot have a healthy financial plan without knowing what your boundaries are, and most importantly, how to enforce them. Enforcing boundaries is how humans essentially make them visible and easy for others to follow—similar to red lights and driving lanes. Making $1 million doesn’t mean anything if you don’t have boundaries to manage it and you end up just giving it away.

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